Competitive SEO: 90-Day Roadmap
Prioritize competitive SEO with a decision matrix, commercial and technical checks, a hypothetical 30/60/90-day roadmap and useful progress indicators.
Read the insightSPECIALIST SEO FOR HIGH-COMPETITION INDUSTRIES
Specialist SEO strategy for affiliate, iGaming and dating businesses competing in some of the toughest search markets. Win more qualified traffic, strengthen conversions and build sustainable organic growth.
01 / Where we compete
Commercial intent, market-specific competition and acquisition models shape the strategy. Each industry needs its own priorities.
From search to decision
Map valuable commercial keywords to comparison pages and affiliate content architecture. Build topical authority, strengthen rankings and optimize the path from search intent to a conversion.
Compete in a crowded field
Plan SEO for competitive gambling and betting SERPs, including affiliate casino and sportsbook websites. Connect international opportunities with technical architecture, content strategy and relevant authority building.
Make the right connection
Target competitive dating queries with landing pages built around search intent. Connect international and local organic acquisition to a clearer path from visitor to qualified lead.
02 / Strategy, with purpose
SEO Strategy & Consulting for the pages, queries and conversion paths that matter commercially. Connect technical audits, content planning and authority building through one prioritized strategy.
Discover our consulting approachAudit crawling, indexing and site structure to identify barriers affecting valuable pages. Prioritize technical fixes and internal links that support discovery and clear conversion paths.
Map keywords and search intent to a topical content strategy. Define the role of guides, comparison pages and landing pages so content supports commercially relevant decisions.
Assess backlink relevance and competitor authority. Plan useful linkable assets and targeted outreach to earn relevant links to commercially important pages.
Analyze competing pages, valuable keywords and conversion paths. Identify content gaps, backlink opportunities and acquisition priorities that fit your business and resources.
03 / How we work
Technical findings and competitor insights become a practical roadmap, followed by implementation support and informed refinement.
Turn technical audits and competitor research into clear findings. Identify organic growth opportunities, implementation constraints and the pages that matter commercially.
Build a prioritized roadmap covering technical fixes, keyword mapping, content architecture and authority strategy, aligned with your business goals and available resources.
Support implementation, measure qualified organic traffic and conversions, and refine priorities using performance data, completed work and changes in the competitive landscape.
04 / Why MadRankMedia
Specialist strategy for affiliate, iGaming and dating markets.
In these markets, valuable queries bring comparison publishers, operators and lead-generation sites into the same search results. Generic keyword lists and routine fixes need an industry-specific strategy to guide investment.
MadRankMedia connects commercial search intent, technical architecture, topical content planning and relevant authority building. Priorities reflect your market, acquisition model and conversion opportunities.
05 / The thinking behind the strategy
Prioritize competitive SEO with a decision matrix, commercial and technical checks, a hypothetical 30/60/90-day roadmap and useful progress indicators.
Read the insightBuild an affiliate SEO strategy with keyword-to-page mapping, useful comparisons, content architecture, internal links and commercial measurement.
Read the insightAudit iGaming crawlability, indexing, templates, canonicals, international pages and expired promotions before expanding casino or sportsbook content.
Read the insightYour next move
Start with a discussion of your website, organic visibility challenges and potential growth opportunities.